University of Wisconsin–Madison
Better By Design

Do you have the design skills of the future? Build them at Better by Design, Aug. 23-24

No matter what happens in the future of technology — artificial intelligence, virtual reality, conversational interfaces — the world needs more people that think and act like designers.

Even one of the world’s most influential technology companies realizes this: Google recently dug deep into the skills of their most successful employees and, guess what? It wasn’t merely technical acumen. In fact, STEM skills came dead last after seven other crucial skills: navigating complexity, communicating clearly, and designing for everyone. Many of these are the skills Better by Design is bringing to you, August 23-24 at the Memorial Union.

Whether you’re just starting out in design or you’re an experienced wizard, join us for in-depth, half-day workshops on Thursday, August 23 on essential skills like decision and negotiation, accessibility, design standards, and design culture:

Then, be in the room on Friday, August 24 for curated talks, two tracks, and mini-workshops with speakers from Dropbox, NPR, the UK government (GOV.UK), and more. Register for Better by Design before registration closes on Friday, August 17!