University of Wisconsin–Madison
Google Analytics

Free session: What Can You Do with Google Analytics?

Want to learn how to effectively analyze and measure visitor traffic to your campus-affiliated website? Google Analytics is a great tool to capture and understand this data so you can strategize on how to get more visitors to your site.

Our first Google Analytics session filled up in no time, so we’re welcoming registration to attend the next in-person session on Feb. 7, 2018. This session is for anyone who’s interested in learning more about Google Analytics. Featured topics:

  • The basics of Google Analytics — its main features and how to navigate the application
  • What it’s used for and how to read and analyze the data it measures
  • Why these metrics are important
  • How to filter your data and compile detailed reports
  • Additional resources for self-paced learning

More information about this learning event:

Name:          What Can You Do with Google Analytics?
Sponsor:      WiscWeb DoIT
Date:            Wednesday, Feb. 7, 2018
Time:            8:30 –10:30 a.m.
Location:     Room 126, Memorial Library (728 State Street)
Presenters:  Jonathan Dedering and Adam Hills-Meyer

Please register to attend (there is a 50-seat capacity). We encourage you to bring your laptop to access your Google Analytics account (if you have one, though it is not necessary to attend). An additional Google Analytics session is tentatively scheduled for March 28; more information TBD.

Please contact Matt Goins at matt.goins@wisc.edu for more information.