User Experience services

Last updated on November 25, 2025

The Center for User Experience offers user experience services to help UW–‍Madison schools, colleges, departments, and units create digital experiences that are user-friendly, accessible, and aligned with institutional goals.

Benefits

  • Improve usability for students, faculty, staff, and the public
  • Ensure accessibility and compliance with legal standards
  • Support a consistent and effective digital presence
  • Make design decisions based on data and user feedback
  • Help teams save time and resources by building the skills needed to support usability and accessibility within their own units

Getting started

UX services on campus:

Heuristic evaluation: A type of design review in which a website or app’s design is evaluated for compliance against a set of guidelines, notably Nielsen Norman Group’s 10 Usability Heuristics.

Design research: Using proven research methods to identify pain points and what your users need.

Design strategy: Helping departments improve the usability and effectiveness of their digital offerings through tailored UX design strategies.

Contact the Center for User Experience to schedule a time to talk.

Pricing

  • Initial 1-hour consultation is free. After that, we provide cost and time estimates before starting work.
  • We bill at an hourly rate of $85/hour for UW–‍Madison partners. Contact us for rates if you are not affiliated with the university.

Available to

  • Departments
  • Faculty
  • Researchers
  • Staff

Service category