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Find gaps & share your ideas through service design

The March UW Design Community session welcomed guests Maria Dahman and Laura Grady from the Center for User Experience, who presented on user experience (UX) service design. The session shared ideas on when to use service design, who to involve in the process, getting buy-in, and examples of service sesign maps and blueprints. Stay tuned for details about our September service design workshop.

Service design, also called service mapping or blueprinting, is a great way to use UX insights you’ve collected through research like interviews, observations, analytics, surveys, etc. It allows you to see a comprehensive picture of the product, service or experience you are creating and gives you ideas for where to improve.

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In case you missed it

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Find gaps and share your ideas through service design

Miss the session?

Check out the slide deck and session video:

Blueprinting resources

Connect with the UW Design Community

The UW Design Community is brought to you by the Center for User Experience and IT Connects. Together, we can realize meaningful results when it comes to our shared goals of increased engagement and efficiency, student satisfaction, employee productivity and making our digital campus easier to use.

Join the UW Design Community by emailing uw-design-community+subscribe@g-groups.wisc.edu and join our Teams group.

—Mary Cummins, Christine Anderson and Laura Grady, UW Design Community